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November 6, 2024 EdTechNZ

Expressions of Interest Sought for U.S. Market Programme

New Zealand’s EdTech and Education Publishing sectors have long seen the United States as a key market, offering substantial opportunities to expand their reach. In 2025, two major education conferences – the ASCD Annual Conference (focused on general education) and ISTE Live 25 (centered on education technology), will be held together for the first time, providing a unique chance for Kiwi businesses to gain visibility and make valuable connections.

Education New Zealand (ENZ) and New Zealand Trade and Enterprise (NZTE) are in early discussions to collaborate on a tailored U.S. market programme for EdTech and Education Publishing exporters. This programme, built around these anchor events, would facilitate a New Zealand presence and include additional networking opportunities and support.

Programme Highlights and Key Events

The anchor events are the ASCD Annual Conference and ISTE Live 25, both taking place from 29 June to 2 July 2025 in San Antonio, Texas. These conferences draw K-12 education professionals and provide a platform to showcase New Zealand’s innovation in education technology and publishing.

Participation Options

The programme could include:

  • Attend as a Delegate: (Cost TBC. 2024 delegate fee was $600 – $800 USD)
  • Attend as an Exhibitor: (Cost TBC. 2024 booth prices were $5,250 USD for ISTE and $2,700 – $2,900 USD for ASCD)
  • Submit a Speaker Proposal:
  • Participate in the New Zealand Delegation Programme: Alongside the main conferences, ENZ and NZTE will organise group activities to help connect with U.S. counterparts.

Things to Note

  • School visits will not be possible due to U.S. summer vacation.
  • Participants cover all costs, including travel and accommodation.
  • A small participation fee (approx. $1,000 NZD) per person will apply, supporting ENZ and NZTEs facilitation of key events.

How to Register Your Interest

Please send your expressions of interest to Alana Pellow alana.pellow@enz.govt.nz from Education New Zealand Manapou ki te Ao by Friday 22 November if you are interested in participating. Alana will come back to you to advise you if there is sufficient interest in this joint NZTE/ENZ U.S programme to progress further.

This is an exceptional opportunity to connect with U.S. education professionals, explore growth possibilities, and bring New Zealand’s EdTech and publishing innovations to a global stage.

EdTechNZ EdTechNZ is the voice of EdTech in New Zealand, supporting the growth of the sector. Our purpose is to drive the creative use of technology, inside and outside the classroom, for better student outcomes. We aim to facilitate a world class education system for all New Zealanders and showcase local EdTech to the world.