Understanding your target market is critical for business success.

NZTech supports its members by identifying relevant market research to assist the growth of our members businesses.

If possible, NZTech tries to purchase rights for special access to the research by select communities of members.  As a member you may have rights for access to some of the following research reports. Please contact us to find out which research you have access to.

As a member of NZTech, if you have identified some market research that would be useful for your business, you are welcome to contact us with a request to try and source the research on your behalf.

Research is King

If we knew what it was we were doing, it would not be called research, would it?

Albert Einstein



IDC Global Predictions 2015

This IDC study offers IDC’s broadest outlook for the year ahead in the ICT industry. 2015 will be a year of accelerating disruption, based on broadening adoption of the 3rd Platform’s cloud, mobile, social, big data, and Internet of Things (IoT) technologies. 2015 will mark the 3rd Platform’s shift to the “innovation stage,” with an explosion of innovation and value creation on top of the 3rd Platform’s foundation.

According to IDC Chief Analyst Frank Gens, “We are shifting into a new gear in the industry’s adoption of the 3rd Platform, as cloud, mobile, big data, and the Internet of Things — and an exploding number of solutions built on them — will account for one-third of all IT spending and 100% of IT growth in 2015. Look for lots of vendor consolidation, ‘strange bedfellow’ partnerships, deathmatch battles for developers (and their apps), expanding cognitive/machine learning and IoT offerings, a growing focus on data supply chains, and skyrocketing influence for China.”


The Digital Universe

Discover the digital universe of opportunities: rich data and the increasing value of the Internet of things.

The EMC Digital Universe study – with research and analysis by IDC – is the only study to quantify and forecast the amount of data produced annually. The 2014 report projects the growth of the digital universe through 2020.


EdTech Market Reports to support EdTechNZ.

These reports are available free of charge for registered members of EdTechNZ. For information on how to access these reports please contact EdTechNZ.

Visit EdTechNZ site.


Smart Education & Learning Market

The smart education & learning research is a comprehensive study of the global market for smart education. The report forecasts the market sizes and trends for smart education & learning market in the following sub-markets:

Products: Hardware, Software, Services, Educational content.

Application markets: PreK-12, Higher education, Enterprise/business education, Government, Healthcare, Others.

Learning modes: Self paced e-learning, Virtual classrooms or webinars, Mobile learning, Collaboration based learning, Social learning, Simulation based learning, Game based learning.

Regions: North America (NA), Europe (EU), Asia-Pacific (APAC), Middle-East and Africa (MEA), Latin America (LA).

Value: US$4,650

Learn more: Visit Markets & Markets


Cloud Computing in the Education Market

This report analyzes global adoption trends, future growth potential, key drivers, restraints, opportunities, and best practices in the Education Cloud Computing market. The report also examines growth potential market sizes and revenue forecasts across different regions as well as user segment. The report forecasts the market sizes and trends for cloud in the education industry in the following sub-markets:

Service model:Software as a Service (SaaS), Platform as a Service (PaaS), Infrastructure as a Service (SaaS).

Deployment model:Public cloud, Hybrid cloud, Community cloud.

Users:K-12, Higher education.

Regions:North America (NA), Europe
Asia-Pacific (APAC), Middle East and Africa (MEA), Latin America (LA).

Value: US$4,650

Learn more: Visit Markets & Markets or Download a Brochure

Research Infographics