The New Zealand Tech Alliance is a group of independent technology associations from across New Zealand that work together to ensure a strong voice for technology.
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2025 EdTechNZ Annual Pulse Survey – Key Findings and Insights
The 2025 EdTechNZ Annual Pulse Survey was EdTechNZ’s most ambitious ever. We set out to hear from a senior leader at all 147 EdTechs across New Zealand, personally contacting each founder, CEO, or director. 38% completed the survey. Next year, we continue the journey to a 100% completion rate.
Key highlights:
- $167.5 million in revenue was generated by New Zealand EdTech companies in 2023/2024 — a 7.78% increase from the previous year, underscoring the sector’s growing strength and resilience.
- Export remains a major focus, with 71% of EdTechs exporting, and 45% earning more than half their revenue from international markets.
- K-12 education leads the way, with 74% of companies providing products or services for primary and secondary learners, highlighting a strong commitment to supporting early education outcomes.
- Confidence is high for the year ahead, with 82% of EdTech businesses expecting revenue to increase or remain steady in 2024/2025.
To get the full 16 page members report, become a member of EdTechNZ or get in touch to learn more at info@edtechnz.org.nz.