Show It: Tell your brand story

Successful brands win the hearts and minds of their customers through consistent brand communication. Getting this right is even more important if you’re a New Zealand business entering a new export market.

In this special webinar event, our brand experts will explore how to tell your brand story in a way that builds customer loyalty and helps you stand out overseas.

This is the second event in our Brand Capability webinar series. Based on our simple brand building tool, Know It, Show It, Grow It, it’s designed to help you build a brand that will connect with customers and get cut-through offshore.

In this interactive webinar, our brand experts will look at how to present your brand in a way that’s recognisable and consistent, drawing on case studies from other successful New Zealand brands.

You’ll learn how to develop your brand attributes, brand positioning, value proposition and brand expression, and how to make sure they’re all working together.

You’ll also get advice and lessons learnt from another Kiwi company, based on their own brand building journey.

The webinar will finish with an open Q&A session.

Speakers

• Judit Maireder | Founder, Gustav Concept and YBrand
• Geoff Devereux | Founder, JungleGym
• Anita Langley | Head of Consumer Innovation, MitoQ